(Mis)Uses of Technology

(Mis)Uses of Technology

by Mike Masnick




How Important Is The Perfect Shoe?

from the if-the-shoe-fits dept

Back during the bubble years, there was a popular online shoe store called Customatix that would make you a pair of custom shoes. It eventually went away, but apparently the idea of custom shoes is coming back again -- with a slightly different twist. It's based on a laser scan of your foot in order to get the perfect fit. Going beyond just the laser scan, the system also asks people to perform certain exercises wearing a special insole to record how your foot moves. Based on all of that data a shoe is then printed, using 3D printing techniques. The initial focus is for professional soccer players, helping them avoid injury with better shoes. It certainly involves a number of technology advances, but you have to wonder how big a market there is for the perfect shoe. While professional athletes obviously value staying healthy quite a bit, it would seem that the average shoe wearer is fine with the "good enough" shoes they can buy off the shelf today.

24 Comments | Leave a Comment..

 
 

Reader Comments (rss)

(Flattened / Threaded)

  1. Feb 8th, 2006 @ 2:12pm

    No Subject Given

    by Spock

    Still, the first real use of the 3D printing technology I've heard of. The matter replicator is just around the corner!

    (reply to this comment) (link to this comment)

  2. Feb 8th, 2006 @ 3:17pm

    No Subject Given

    by Evan

    I think people search until they find a shoe that feels perfect, instead of settling for "good enough", or maybe thats just what I do...

    (reply to this comment) (link to this comment)

  3. Feb 8th, 2006 @ 3:22pm

    good enough?

    by cucjr

    I agree... If have a pair that is just "good enough" I will stay away from that brand the next time around. I would love a system where I could have my foot scanned and in a short amount of time have a good pair of shoes.

    (reply to this comment) (link to this comment)

  4. Feb 8th, 2006 @ 3:30pm

    Climbing Shoes

    Now if only i could get my climbing shoes made this way. Less chance of getting a pair thats a half size to small/large that either crushes your foot or lets it slip around inside.

    Problem is with most footwear is that the foot isn't always the same static shape. What might feel comfy sitting down or walking around the 3D printed custom shoe store trying them on, might not feel to great after a few hours of walking, when your feet have swollen up to the next shoe size or two.

    (reply to this comment) (link to this comment)

  5. Feb 8th, 2006 @ 3:32pm

    I would love...

    by IMoL

    ... to have shoes custom made for me. I need an EEEEEE width shoe (yes, I am part Hobbit). Right now I can get buy extra wide shoes online but some of those aren't wide enough either. As for buying shoes in the high street? forget it.

    (reply to this comment) (link to this comment)

  6. Feb 8th, 2006 @ 3:52pm

    oh, no! i've got happy feet!

    by david rawheiser

    Don't settle for the whole
    "made in china good enough" rubbish -
    go for the custom comfortable shoes,
    to insure happy feet.

    And if you have fallen archs (aka flat feet)*,
    this should also work wonders for your attitude,
    and your ball room dancing ability**.

    * hey, they kept me out of 'NAM - (that and being 10 at the time).

    ** though, i can still only do the foxtrot,
    but that's a general coordination issue.

    (reply to this comment) (link to this comment)

  7. Feb 8th, 2006 @ 4:44pm

    Custom fit shoes and more

    by Helen

    For runners & other foot athletes, people that wear a 9 on one side & 9.5 on the other, or have arch issues - custom shoes would rock. Every time I go buy running shoes it takes trying on several pairs to get the right ones - and I have custom orthotics for arch support.

    Think further ahead - custom fit clothes from a saved laser scan....I know Levis has tried it, maybe others - that would be great, too.

    Get scanned. Go to a website & submit your scan, get a suit or something in a couple of weeks...there are already variations of this that depend on you taking exact measurements yourself at home & plugging them in a website.

    to me, nice use...not mis-use.

    (reply to this comment) (link to this comment)

  8. Feb 8th, 2006 @ 4:52pm

    Customatix

    by mirroe

    Man those shoes rocked. THEY were custom, screw this laser stuff, GIVE ME PINK FUR!

    (reply to this comment) (link to this comment)

  9. Feb 8th, 2006 @ 7:40pm

    Re: Climbing Shoes

    by girl

    That's why any women's magazine will tell you to shop for shoes in the middle of the afternoon -- when your feet will have swollen the most, apparently.

    (reply to this comment) (link to this comment)

  10. Feb 8th, 2006 @ 7:51pm

    No Subject Given

    by Chris H

    Skechers sneakers are the most comfortable brand I've worn. Lugz boots are a nice fit on me also.

    I don't think I'd be up for having my feet laser measured, but I'd measure them myself and input the data into a webpage.

    (reply to this comment) (link to this comment)

  11. Feb 8th, 2006 @ 8:30pm

    Ignorance is bliss

    It would seem that you understate the value of a custom fit shoe. People who play any sport (running, jogging, basketball, tennis, etc) on a regular basis would benefit from a shoe that fits their foot like a glove. So would people (adults and children) who require special shoes to address specific foot issues (the field of orthotics).

    (reply to this comment) (link to this comment)

  12. Feb 8th, 2006 @ 8:55pm

    The Perfect Shoe

    by gigatess

    If only this was feasible for the 'common' man. There are so many people that don't require advanced orthotics, but have the need for something better arched, lined, & made than the average shoe. Something affordable. There are oodles of people that have really sensitive feet. When your feet are miserable, it feels like the rest of your body is too!

    (reply to this comment) (link to this comment)

  13. Feb 8th, 2006 @ 11:30pm

    Re: No Subject Given

    by JPK

    I know this is kind of off topic, but there are many applications of 3D printing, most of which are more worthwhile than custom shoes. For example, rapid prototyping and one-off parts.

    (reply to this comment) (link to this comment)

  14. Feb 9th, 2006 @ 12:11am

    Custom Shoes

    by ?

    The idea of custom shoes is very old. My Father-n-law is a Podiatrist, and frequently sends patitents who have serious foot troubles to people who will make a custom shoe for each foot, and I'm not talking about inserts either. These people will literally build a shoe from the ground up if you need it.

    The computerized portion of this business is pretty new, about three years old. It is impressive technology, but not something that has seem to made it into the mainstream. It will be interesting to see how this technology fares, and whether or not people will want to plunk down the extra cash for this luxury.

    (reply to this comment) (link to this comment)

  15. Feb 9th, 2006 @ 12:40am

    No Subject Given

    by Anonymous Coward

    Well, let's face it: the shoe is just another product that hasn't really undergone any major advancements. OK, materials etc. may have changed to allow your feet to breathe etc. and trainers have little pumps in them - but no real innovation has occured on the fit of a shoe.

    If this technology becomes more mainstream than just professional footballers (!) then I think it would be great!

    (reply to this comment) (link to this comment)

  16. Feb 9th, 2006 @ 1:52am

    Want Mickey Mouse Ears on That?

    by giafly

    Perfect fit cond*ms would probably sell too. Read TFA replacing "boots" and "shoes" to get the idea.

    (reply to this comment) (link to this comment)

  17. Feb 9th, 2006 @ 5:52am

    You can already get those...

    by IMoL

    Go here: They Fit

    (reply to this comment) (link to this comment)

  18. Feb 9th, 2006 @ 10:13am

    'boots'

    by itchyfish

    Dunno how many people noticed, but 'boots' for soccer players are cleats. Having the studs in the right place would definitely be worth money to anyone that plays a sport with cleats. Having a 'good enough' cleat with a stud that's just a bit off really hurts, and most people just play through that because 'good enough' is all they can get.

    (reply to this comment) (link to this comment)

  19. Feb 9th, 2006 @ 10:39am

    Well the opposite sex disagrees

    by P.H.

    "...it would seem that the average shoe wearer is fine with the "good enough" shoes they can buy off the shelf today."

    Hey that's all great for you but you're a guy. The reality is that in woman's shoes it is totally expected that shoes that look good will kill your feet. The only "comfortable" options are ugly granny shoes! I've even ventured into $200 - $300 shoes & boots and you know what... those kill your feet even worse than the cheap ones! Do you know how much I'd be willing to pay for a great looking pair of high heels that were a dream to walk in?!?

    (reply to this comment) (link to this comment)

  20. Feb 9th, 2006 @ 3:28pm

    Re: Well (some of) the opposite sex disagrees

    by Anonymous Coward


    You know I hear this complaint from other girls ALL the time.

    I wear heels, usually in the neighborhood of 3 inches, all day, everyday – and they do not bother me significantly.

    And I walk a significant amount, not like a nurse, but a little over 2 miles a day if my pedometer is to be believed.

    I have done this job for almost 5 years now – I don’t have back problems, I don’t have corns, or other problems that I am aware of.

    I wear shoes from a variety of designers, and made of all sorts of different materials...

    There are 2 tricks to this seemingly miraculous feat I pull off on a regular basis.

    First, learn to walk in heels. Most girls I see, walk in heels like men in work boots. It is not attractive, and it is not comfortable.

    Second, buy the right size. Most of my friends, who complain about having to wear heels, wear shoes that are half a size or a size too small for them. It might bruise your ego to think that you are not a 7 – but admitting that you are a 10 will make your feet happy.

    They are never going to be tennis shoes, but they should not hurt, and they certainly should not “kill your feet”

    (reply to this comment) (link to this comment)

  21. Feb 9th, 2006 @ 8:08pm

    No Subject Given

    by Anonymous Coward

    I can no longer find shoes not made in china! WTF!

    (reply to this comment) (link to this comment)

  22. Mar 10th, 2006 @ 9:39am

    Most Comfortable Shoes

    by Gina

    The most comfortable shoes I've worn in a while are my new Keen Boston lace ups. They are a rugged design perfect for pounding New York City pavements as well as weekend hiking trips. They're super comfortable shoes. I found them at a website that recommends only the most comfortable shoes... There's a link here: Most Comfortable Shoes

    (reply to this comment) (link to this comment)

  23. Apr 22nd, 2006 @ 8:56am

    Re: Well the opposite sex disagrees

    There is hope for us who are seeking comfortable dress shoes without the stated granny-look. I've recently found a web site called Most Comfortable Shoes - which recommends those all too rare little creatures - good looking comfortable dress shoes:
    Most Comfortable Shoes

    (reply to this comment) (link to this comment)

  24. May 30th, 2006 @ 3:58am

    Re: good enough?

    by hls

    Try going to Otabo's website. We're shoemakers - one of a dying breed in this country. We scan your feet and them make custom shoes to fit each foot.

    (reply to this comment) (link to this comment)

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Plain Text HTML Save me a cookie
  • Plain Text: A CRLF will be replaced by break <br> tag, all other allowable HTML is intact
  • HTML: No formatting of any kind is done without explicitly being written in
  • Allowed HTML Tags: <b> <i> <p> <a> <em> <br> <strong> <blockquote> <hr> <tt>
Close
Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Plain Text HTML Save me a cookie

Search Techdirt
And now, a word from our Sponsors..



Subscribe to Techdirt's Daily Email Newsletter

Techdirt's Daily Email Newsletter

Related Stories
Close
E-mail It