Blog Receives Takedown Notice For Embedding A Video With Authorized Embed Code

from the keep-the-lawyers-busy dept

A year and a half ago, I wondered outloud if embedding an infringing video would be considered infringement as well. Technically, it's no different than just linking to infringing content. However, imagine an even more ridiculous scenario: what if a website puts up its own videos with an embed code, but then sends out takedown notices to anyone who embeds it? Russ writes in to let us know that's exactly what happened with an Iowa sports blog that was trying to raise awareness of the floods in Iowa (a good thing) and embedded a video from the website of the Des Moines Register using the very embed code offered by the Des Moines Register. So what happens? The Des Moines Register sends a takedown notice claiming copyright infringement. After complaining about this on the blog, and getting some attention over it, someone from the Register apologized and said that it was an overeager staffer who was unfamiliar with the fact that videos on the site included embed codes.

While it's great that the Des Moines Register quickly recognized its mistake, apologized and promised to make sure it wouldn't happen again, it still does raise some questions that are almost certain to show up in the future. It's still not clear if a site is responsible for embedding infringing videos. But what if the video's copyright holder doesn't like how a video is being used? What if, for example (and this is not what happened in this case) a site had used that same video of the Iowa floods to mock the victims? I would imagine that it would be tempting in that case to send out the takedown notice, even though the embed code had been offered up. We're almost certainly going to see this happen in the near future. Someone who puts up a video with an embed code is going to be unhappy with how that content is being used, and will claim infringement, even though the content was freely offered up.

The copyright implications of embedding are not at all clear -- and that means you can be sure that lawsuits are on their way.

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