Warner Brothers Shuts Down Auction For Children's Cancer Charity

from the nice-of-them dept

Reader Jonathan points us to a story that's also made the rounds on Boing Boing. Basically a blogger who apparently is somewhat well connected in the comic book/superhero world decided to get a bunch of artists he knew together to create comic character-based artwork to auction on eBay with the proceeds being sent to a children's charity who had helped out his own family at one point. The charity auction was announced, a bunch of artists signed up and created superhero-related artwork, and the auctions began on eBay. At some point, Warner Brothers, who owns the rights to many superhero characters contacted eBay to shut down a few of the auctions. This made the guy pull the rest of the auctions and get a bit nervous about whether or not he broke the law. Oddly, after all of this started getting attention Warner Brothers let one of the auctions proceed, but didn't respond to a question from the guy about letting the others move forward. In fact, in an email, Warner Brothers didn't explain its position at all.

On the whole, the legal issue is a bit murky (and it doesn't sound like anyone's making any legal threats here, so this probably won't go any further). The artwork may very well have infringed (though there are reasonable arguments for why it was not infringing as well). However, once again, this does seem like a situation where lawyers jumped ahead of what actually made sense from a business or PR standpoint. A smart company would have seen this going on and would have figured out a way to embrace it and come out of it looking like a good guy -- perhaps sponsoring the charity auction in some manner or another. But in shutting down the auctions, Warner Brothers comes off as a big legal bully who doesn't want to help kids with cancer. One more reason why legal solutions should always be looked at as a last line of defense, rather than an automatic solution.

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